How to Export Contacts (Audience) from Mailchimp
Whether you're migrating to a new platform, creating a backup, or need your contact list for other purposes, exporting your audience data from Mailchimp is a straightforward process. This guide outlines the typical steps involved.
Steps to Export Your Mailchimp Audience:
(Note: Interface details may vary slightly based on Mailchimp updates.)
- Log In: Sign in to your Mailchimp account.
- Go to Audience: Navigate to the "Audience" section in your main navigation menu.
- Select the Audience: If you have multiple audiences, ensure you've selected the correct one you wish to export from the "Current audience" dropdown.
- View Contacts: Click on "View Contacts" or "Manage Contacts" within the selected audience dashboard.
- Initiate Export: Look for an "Export Audience" or "Export Contacts" button or link. This might be directly visible or under a "Manage contacts" dropdown menu.
- Confirm Export: Mailchimp will prepare your contact data as a CSV file. You may see a confirmation message indicating the export is processing.
- Download the File: Once the export is ready (this can take a few minutes for large lists), Mailchimp usually sends an email notification with a download link, or the file becomes available for download directly within the "Exports" section of your audience page. The download link is typically valid for a limited time (e.g., 30 days).
- File Format: The exported file will be in CSV (Comma Separated Values) format, which is compatible with spreadsheet software like Excel or Google Sheets and most other email marketing platforms.
What Data is Included?
A standard audience export typically includes:
- Email Address
- First Name, Last Name (if collected)
- Subscription Status (Subscribed, Unsubscribed, Cleaned, Pending)
- Signup Date and Source
- Tags and Groups
- Custom field data
- Marketing permissions (for GDPR)
- Contact Rating
You might also find options to export specific segments or groups rather than the entire audience.
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